YouTube yog qhov thib ob loj tshaj plaws tshawb nrhiav hauv ntiaj teb, thiab yog lub hub loj rau cov tswv lag luam creators, thiab cov neeg lag luam. Txawm li cas los, tsim cov ntsiab lus zoo tsuas yog ib nrab ntawm txoj haujlwm. Cov Qhov kev sib tw tseem ceeb yog ua kom cov neeg saib lom zem thiab ncua sij hawm lawv saib uas yog ib qho tseem ceeb tshaj plaws metric rau YouTube algorithm.
Saib lub sij hawm uas siab dua qhia rau YouTube nws yog ib lub cim qhia tias cov yeeb yaj duab koj upload rau YouTube yog tsim nyog saib thiab yuav ua tau rau hauv qhov zoo tshaj plaws qeb duas, siab dua visibility thiab ntau cov neeg siv khoom. Peb yuav saib cov txheej txheem uas tau ua pov thawj kom nce sijhawm saib, tswj cov neeg saib, thiab nce tus naj npawb ntawm cov neeg rau npe rau koj cov channel YouTube zoo.
Cov Lus Qhia
- Taw qhia: Vim li cas Saib Sijhawm Teeb Meem
- Kev nkag siab YouTube Saib Sijhawm & Khaws cia
- Tsim Cov Ntsiab Lus Video Txaus Siab
- Hook Viewers nyob rau hauv Thawj 10 Thib ob
- Muab tus nqi sib npaug
- Cov txheej txheem qhia dab neeg
- Optimize Video Length
- Siv Cov Kev Sib Txuas Lus & Kho kom raug
- Siv cov kev sib tham sib nta
- End Screens & Daim npav
- Polls thiab Q&A
- Tshooj lus yooj yim Navigation
- Txhim kho cov npe, Cov duab me & Cov lus piav qhia
- Txhawb Cov Neeg Saib Xyuas Kev Sib Tham
- Leverage Playlists & Series
- Tshawb xyuas Kev Ua Haujlwm & Ua kom haum
- Feem ntau yuam kev uas txo lub sij hawm saib
- Xaus: Cov tswv yim rau kev loj hlob mus ntev
1. Taw qhia: Vim li cas Saib Sijhawm Teeb Meem
Lub sijhawm saib yog qhov lub sijhawm saib cov yeeb yaj kiab. YouTube's algorithm nyiam cov yeeb yaj kiab nrog lub sijhawm saib ntau dua vim nws qhia txog qib kev koom tes thiab kev txaus siab ntawm cov neeg saib. Cov channel uas muaj lub sijhawm saib ntev dua yuav tshwm sim ntau dua qhov pom zoo YouTube yeeb yaj duab thiab nrhiav tau nplooj ntawv thiab nyob rau hauv txau nrog ib tug trending xwm txheej..
Nws tsis yog hais txog kev nce views, nws yog hais txog kev tsim cov khoom uas yuav khaws cov neeg saib xav paub, lom zem thiab rov los saib ntxiv.
2. Nkag siab lub sijhawm saib YouTube & Khaws cia
Lub sijhawm saib yog nruj txuas rau kev tuav ntawm viewers uas ntsuas tus nqi ntawm koj cov yeeb yaj kiab saib ua ntej tawm mus. YouTube muab nqi zog cov yeeb yaj duab los ntawm:
- Siab nruab nrab ncua sij hawm saib
- qis txo tus nqi
- Siab Rov qab saib feem pua
Nkag siab txog cov duab khaws cia ntawm YouTube Analytics pab txheeb xyuas qhov twg cov neeg saib tsis txaus siab, thiab cov ntu twg hauv koj cov ntsiab lus yog qhov nthuav tshaj plaws.
3. Tsim Cov Ntsiab Lus Video Txaus Siab
Hook Viewers nyob rau hauv Thawj 10 Thib ob
Thawj ob peb feeb yog qhov tseem ceeb tshaj plaws. Pib koj cov yeeb yaj kiab nrog kev siv a haib nuv piv txwv:
- Kev xav nug
- Tshaj tawm qhov zoo siab saib ua ntej
- Qhov txiaj ntsig tseem ceeb ntawm kev ua kom pom tseeb
Lub captivating qhib yog ib txoj hauv kev zoo los txhawb cov neeg saib ua tib zoo saib xyuas thiab saib tag nrho cov yeeb yaj kiab.
Muab tus nqi sib npaug
Koj cov ntsiab lus video yuav tsum daws qhov teeb meem, ua kev lom zem lossis qhia ntawv koj cov neeg saib. Cov yeeb yaj kiab uas muab cov txiaj ntsig zoo ib yam yuav txhawb cov neeg saib cia saib mus txog thaum kawg thiab tej zaum yuav txhawb kom lawv xa koj cov ntsiab lus mus rau lwm tus neeg saib.
Cov txheej txheem qhia dab neeg
Tib neeg ib txwm raug kos rau cov dab neeg. Ua kom koj daim vis dis aus zoo li zaj dab neeg koj hais nrog:
- Kev Taw Qhia Qhia qhov teeb meem lossis qhov kev kawm
- Kev tsis sib haum xeeb lossis kev sib tw: Qhia kev tawm tsam lossis nug cov lus nug
- Kev daws teeb meem Muab cov lus teb lossis cov ntsiab lus tseem ceeb
Kev siv zaj dab neeg hauv koj cov yeeb yaj kiab ua rau lawv ntau dua nco thiab lom zem.
4. Optimize Video Length
Qhov ntev ntawm cov yeeb yaj kiab yog qhov tseem ceeb rau kev saib lub sijhawm:
- Cov yeeb yaj kiab luv luv (3-7 feeb) yog qhov zoo rau kev qhia ceev lossis rau cov lus qhia
- Nruab nrab-ntev video clips (8-15 feeb) yog zoo meej los muab cov ntaub ntawv tob
- Cov yeeb yaj kiab ntev (15ntxiv feeb) yog qhov zoo tagnrho rau cov lus piav qhia tob, vlogs, thiab cov yeeb yaj duab kev kawm.
Qhov ua kom yuam kev yog xyuas kom meej tias koj cov yeeb yaj kiab ntev yog raws li qhov xav tau ntawm cov neeg saib thaum ua kom cov yeeb yaj kiab tseem koom nrog thoob plaws.
5. Siv Cov Kev Sib Txuas Lus & Kho kom raug
Lub peev xwm los sib txuas lus visually yog qhov tseem ceeb. Xav txog:
- Dynamic duab: Tsis txhob saib lub koob yees duab zoo li qub thoob plaws hauv video
- B-roll video footage Nws muab cov ntsiab lus tseem ceeb nrog rau qhov pom kev pom.
- Text overlays thiab Animations Kos cov ntsiab lus tseem ceeb
- Dhia txiav thiab kev hloov pauv Nco ntsoov ua kom qhov kev txiav txim siab
Professionally-tsim yeeb yaj duab ua kom cov neeg saib xyuas ntev dua thiab txo qis hauv cov neeg saib.
6. Ua haujlwm sib tham sib Features
End Screens & Daim npav
Ua siv qhov kawg screen thiab daim npav los qhia txog lwm cov playlists, cov yeeb yaj kiab thiab koj cov channel YouTube. Qhov no tuaj yeem txhawb cov neeg saib kom saib, uas nce tag nrho lub sijhawm saib.
Polls thiab Q&A
Sib tham sib nta xws li kev tshawb fawb, cov lus nug zoo li Q&A-style sessions ua kom cov neeg saib lom zem thiab cia lawv hnov ib feem ntawm qhov kev paub.
Tshooj lus yooj yim Navigation
Qhov ntxiv ntawm cov tshooj, los yog cov ntawv teev sijhawm cia cov neeg saib txav mus rau cov ntu uas tsim nyog, uas txhim kho cov neeg siv txaus siab nrog rau kev tuav pov hwm.
7. Txhim kho cov npe, Cov duab me & Cov lus piav qhia
Cov ntsiab lus ntawm koj npe, koj thumbnail thiab piav qhia tsim kom muaj kev cia siab rau koj cov neeg saib. Cov tswv yim suav nrog:
- eye-catching thumbnails Siv cov xim bold nrog rau cov ntawv sau thiab cov ntsej muag ntxim nyiam
- meej npe Piav raws nraim cov ntsiab lus ntawm koj cov vis dis aus muab
- Cov lus piav qhia uas yog SEO tus phooj ywg: Siv cov ntsiab lus tseem ceeb uas cuam tshuam ib txwm nyiam kom nyiam lub hom phiaj tsim nyog
Ua kom tiav cov duab thumbnails thiab cov npe nres clickbait irritation uas yuav txo tau lub sij hawm siv saib.
8. Txhawb Cov Neeg Saib Xyuas Kev Sib Tham
Caw cov neeg saib teb rau cov lus pom, like thiab subscribe. Kev koom tes hauv cov lus kuj tuaj yeem tsim lub zej zog hauv online, li no pab rov los saib thiab nce lawv lub sijhawm ntawm qhov chaw nyob rau lub sijhawm.
9. Leverage Playlists & Series
Tsim yeeb yaj duab los yog playlists nrog ib qho kev kawm tshwj xeeb. No:
- Nce lub sij hawm rau saib cov ntu
- Txhawb kom saib ntau yam yeeb yaj kiab
- Koj cov ntsiab lus qhia cov neeg saib hauv txoj hauv kev xav tau
Playlists muaj txiaj ntsig tshwj xeeb los tsim kev qhia, kev tshuaj xyuas cov khoom lossis lwm cov ntsiab lus luv luv.
10. Tshawb xyuas Kev Ua Haujlwm & Ua kom haum
Ua siv Google Analytics saib xyuas:
- Cov neeg tuaj saib khaws cov duab
- Tsheb thauj mus los
- CTR (CTR) rau thumbnails
Kawm cov tiam sis thiab hloov kho cov ntsiab lus koj tsim rau ua raws li qhov nyiam ntawm koj cov neeg saib nrog rau kom lawv lom zem ntev.
11. Feem ntau yuam kev uas txo lub sij hawm saib
Zam kev ua yuam kev no:
- Ntev, boring intros tsis muaj hooks
- Infuse viewers mus rau qhov insanity
- Tsis zoo suab lossis video zoo
- Cov npe thiab cov duab me me uas ua rau tsis meej pem
Los ntawm kev daws cov teeb meem no koj yuav zoo heev txhim kho kev tuav ntawm koj cov neeg tuaj saib.
12. Xaus: Cov tswv yim rau kev loj hlob mus ntev
Txhim kho YouTube saib lub sijhawm muaj kev sib xyaw ua ke lub tswv yim qab cov ntsiab lus creation ntau lawm zoo, tswv yim, thiab kev koom tes ntawm cov neeg tuaj saib. Los xaus:
- Cov neeg saib tau ntxias hauv thawj ob peb feeb
- Muab tus nqi zoo ib yam los ntawm kev piav dab neeg
- Txhim kho qhov ntev thiab nrawm ntawm cov yeeb yaj kiab
- Kho kom raug, visuals thiab sib tham sib nta.
- Txhim kho cov ntsiab lus ntawm SEO (cov npe thumbnails, piav qhia, npe)
- Koom nrog cov neeg siv thiab ua playlists
- Nco ntsoov txheeb xyuas koj qhov kev ua tau zoo thiab txhim kho.
Thaum koj siv cov hau kev no koj tuaj yeem xyuas kom meej tias koj cov yeeb yaj kiab tsis yog khaws cov neeg saib kom ntev tab sis kuj kos ntau cov organic tsheb nrog rau cov lus pom zoo thiab cov neeg siv khoom uas yuav ua rau muaj kev loj hlob mus ntev rau koj cov channel.
