YouTube increase in watch time is the major reason for the long-term growth of YouTube. If your content isn’t being watched by the public, YouTube will not push it, regardless of how appealing your thumbnails or titles appear. In today’s highly competitive and creative economy growing watchtime is no longer a gimmick or trick; it’s a system designed to be built on the principles of psychology, storytelling SEO, and trust. This comprehensive guide will explain all you require to know in order to increase your watch’s time organically, ethically and sustainably, while adhering to the most current SEO developments and E-E-A T principles.
What Is YouTube Watch Time and Why It Matters
Nako ea ho shebella ea YouTube ke palo ea metsotso eo bashebelli ba e qetang ba shebelletse livideo tsa hau. Ha e bue feela ka maikutlo empa e mabapi le bolelele ba nako eo bashebelli ba e qetang ba shebelletse livideo tsa hau.
Ha algorithm ea YouTube e lekola litaba, e tla botsa potso e le 'ngoe ea mantlha:
Na litaba li hohela bashebelli?
Ha o ka araba”Ho joalo,” YouTube e tla putsa mosebelisi ka:
- Ponahalo e kholo ho liphetho tsa lipatlisiso
- Lintlha tse ling mabapi le phepelo e fumanehang bakeng sa ho khoasolla
- Monyetla oa ho hlaha livideong tse khothaletsoang ke k'hamphani
- Khōlo e potlakileng ea mocha
Ha karabo e se video e tla nyamela butle, le ha e phathahane ho tloha qalong.
Kamoo Algorithm ea YouTube e hlileng e Sebelisang Nako ea ho Shebella
Ho utloisisa seo YouTube e se nahanang ho bohlokoa ho eketsa nako eo u e qetang u shebelletse.
Nako ea ho Shebella khahlano le Maikutlo
Video e kenyeletsang:
- 1000 maikutlo, le 70 70% pokollo
e tla dula e otla - 10,000 maikutlo le a 10 ho boloka liphesente
Sena se bakoa ke taba ea hore YouTube e beha boleng bo holimo ho kgotsofalo ya mosebedisi ho ena le metrics e meng eo e leng lefeela.
Nako ea ho Shebella Nako
YouTube e boetse e latela hore na batho ba lula nako e kae sebakeng sa marang-rang ka mor'a ho shebella video. Haeba litaba tsa hau li hohela bashebelli ho lula ba shebelletse livideo, mocha kaofela o tla fumana botšepehi.
Lipontšo Tsa ho Boloka Bamameli
Lipina tsa YouTube:
- Ea pele 30 ho boloka metsotsoana
- Libaka tsa ho theola lifitio tse mahareng
- Sekhahla sa ho phethela
- Rewatches
E 'ngoe le e' ngoe ea lintlha tsena e ama ka kotloloho maemo.
Ke Hobane'ng ha Livideo tse ngata li hloleha ho eketsa Nako ea ho Shebella
Pele u ka fumana mokhoa o motle oa ho lokisa nako eo u e qetileng u shebelletse, ho bohlokoa ho tseba hore na ke hobane'ng ha livideo li sa sebetse.
Mehala e Fokolang
Metsotsoana e mehlano ho isa ho e leshome le metso e mehlano qalong ke karolo ea bohlokoahali ea pale eohle. Baetsi ba bangata ba senya nako ena ka:
- Matseno a malelele
- Litšoantšo tsa logo
- Litumeliso tse akaretsang
- Ho haha moelelo butle
Bashebelli ba khona ho tobetsa hanghang.
Ha ho Sebopeho se Hlakileng
Haeba bashebelli ba sa tsebe hore na video e lebile hokae ebe u tsamaea, ba tla etsa joalo. Ho se lumellane ha phallo ho ka baka tahlehelo ea ho boloka.
Phapang Pakeng Tsa Sehlooho le Litaba
Clickbait e ka eketsa ho tobetsa, leha ho le joalo e fokotsa nako eo u e shebellang. YouTube e khona ho bona sena kapele.
Boitsebiso bo Felletseng
Boitsebiso bo bongata bo sa tsamaeeng ka lebelo bo ka sithabetsa bashebelli le ho fokotsa ts'ebetso e tlaase.
Psychology ka morao ho nako e phahameng ea ho shebella
Ho eketsa nako ea ho shebella YouTube, u hloka ho utloisisa lebaka leo ka lona batho ba shebeletseng.
Likheo tsa Bohelehele
Batho ha ba rate boitsebiso bo sa fellang. E le ho theha bohelehele, ho se bue leshano ke senotlolo.
Mohlala oa sitisa
Liphetoho tsa pono, segalo sa lentswe kapa pacing e ka kgutlisa tlhokomelo hape mme ya emisa ho jewa ke bodutu.
Ho Kopanela Maikutlo
Batho ba lula nako e telele ha ba khotsofetse:
- E rarolla bothata ba 'nete
- E bolela pale e tšoanang
- E baka maikutlo kapa ho potlaka
Tšepo le Bolaoli
Batho ba shebellang ho eketsehileng ba ka ’na ba lumela hore ’mōpi o tseba taba eo ba buang ka eona.
Ho theha Hook e Matla e Eketsang Nako ea ho Shebella
Hook ke motheo oa ho shebella nako ea ho hōla.
Se Etsang Hook e Matla
Hoko e matla:
- E bolela molemo ka ho hlaka
- E baka ho potlaka
- Sehlooho se lumellana hantle
- E tšepisa phetoho
Hook Mehlala (Monahano)
Sebakeng sa:
“Video ena e etselitsoe ho khothaletsa katoloso ea YouTube.” …”
Sebelisa:
“Baetsi ba bangata ba lahleheloa 70% ea bashebelli ea pele 30 metsotsoana–kajeno ke tla u bontša mokhoa oa ho emisa seo.”
Ea pele 30 Seconds Rule
Ea pele 30 metsotsoana ea nako ea hau e lokela ho kenyelletsa:
- Tiisa sehlooho hape
- Fumana ponelopele ea se tlang ho tla
- Tlosa pelaelo
- Felisa litšitiso
Ho Hlophisa Lifitio Bakeng sa ho Boloka ka ho Fetisisa
Sebopeho se thusa bashebelli hore ba lule ba tsepamisitse maikutlo le ha ba sitisoa.
Proven Watch Time Sebopeho
- Hook (0-15 metsotsoana)
- Tefello le tshepiso esale pele
- Litaba tsa mohato ka mohato
- Li-microcliffhangers
- Qeto e matla e ka lebisang ho litaba tse ngata
Sebelisa Open Loops
Ke khopolo e ntle ho bolela ntho e ka hlalosoang nakong e tlang. Sena se thusa hore bashebelli ba lule ba le teng.
Mekhoa ea ho pheta Lipale e Eketsang Nako ea ho Shebella
Tsebo ea ho pheta lipale ha e sa le mabothobotho.
Ke Hobane'ng ha Lipale li Sebetsa
Lipale li susumetsa mohopolo, maikutlo le thuso ho tsepamisa maikutlo. Esita le litaba tsa thuto li ka atleha haholoanyane ha li akaretsoa ka pale.
Mokhoa o Bonolo oa Pale
- Bothata
- Ntoa
- Ho sibolloa
- Tharollo
- Sephetho
Sebelisa sena lithutong hape.
Mekhoa ea ho Boloka ka Pono e Thibelang ho Tloha
Nako ea ho shebella ha se mantsoe feela, e mabapi le litšoantšo.
Boloka Motsamao oa Pono
Lipono tse sa fetoheng li ka tena. Eketsa:
- Li-zoom tse poteletseng
- Ho fetoha ha angle ea khamera
- Mongolo skrineng
- Lintlha-khōlō ho tsoa ponong
Tlosa Nako e Shoeleng
Motsotsoana o mong le o mong o sebelisoang ntle le morero o fokotsa ho bolokoa. Khaola:
- Likhefu tse telele
- Pheta-pheto ea lipolelo
- Setlolo se sa sebetseng
Bolelele ba Litaba le Kamano ea Nako ea ho Shebella
Livideo tse seng li le telele ha li bolele hore li eketsa nako eo u e qetang u li shebella.
Bolelele bo loketseng ba Video
Bolelele bo sebetsang ka ho fetisisa ke:
- Ha feela ho hlokahala
- E khuts'oane ka moo ho ka khonehang
Video ea metsotso e tšeletseng e nang le 70% ho boloka ho molemo ho feta video ea metsotso e 20 e nang le 20 ho boloka liphesente.
Ha Livideo Tse Telele li Sebetsa
Likotwana tse telele tsa video li sebetsa hantle ha:
- Taba ena e rarahane ’me e hloka lipatlisiso tse ngata.
- Lebelo le matla
- Sebopeho se totobetse
Ho Sebelisa Litlotla ho Eketsa Nako ea ho Shebella (Eseng Feela ho Tobetsa)
Litlotla tse ntlafalitsoeng tsa SEO li hloka ho tsamaellana le sepheo sa bashebelli.
Melao-motheo ea Sehlooho sa ho Boloka Haholo
- Tšepisa sephetho se hlakileng le se tobileng
- U se ke ua rekisa.
- Etsa bonnete ba hore litaba li lumellana hantle
- Sebelisa ka botšepehi, mantsoe a maikutlo
SEO E Kopana le Psychology
Litlotla li tlameha ho khotsofatsa bobeli
- Sepheo sa ho batla
- Bohelehele ba batho
Lits'oants'o Tse Tšehetsang Nako ea ho Shebella
Lits'oants'o tse nyane li ka ama nako ea oache ka tsela e sa tobang.
Ke Hobane'ng ha Li-Thumbnail li le Bohlokoa
Haeba li-thumbnails li sa ipiletse ho bamameli ba nepahetseng, ebe nako ea tebelo ea fokotseha.
Melao ea Manane a Bolokang Haholo
- Boikutlo bo le bong bo ka sehloohong
- Temana e khutšoanyane
- Tsepamisa maikutlo
- Phapang e bonahalang
Maano a Ntlafatso ea ho Boloka Bamameli
Khetholla Lintlha tsa ho Tlohela
Ithute hore na bashebelli ba tlohela hokae ebe u fetola:
- Pacing
- Tse bonoang
- Ho hlaka
Kopana hape le Bashebelli Bohareng ba Video
Botsa lipotso, fetola molumo, kapa ho senola boleng bo tlang.
Ho Sebelisa Manane a Bapala ho Eketsa Nako ka Kakaretso ea ho Shebella
Manane a bapalwang ke nako e atisang ho atisa nako ya ho e shebella.
Ke Hobane'ng ha Manane a Bapala a Sebetsang
Bona:
- Khothalletsa ho shebella ho itlopa joala
- Eketsa nako ea seboka
- Ntlafatsa bolaoli ba mocha
Leano la Smart Playlist
Hlopha livideo ka:
- Botebo ba sehlooho
- Boemo ba litsebo
- Leeto la bashebelli
Kenya Khokahano le Kholiso ea Nako ea ho Shebella
Ho fana ka liphetho tse tsitsitseng ho ts'epo le botsitso ba algorithm.
Ke Hobane'ng ha ho Tšepahala ho le Bohlokoa?
Terene ea ho romelloa khafetsa
- Algorithm
- Bamameli ba hao
Nako ea ho shebella e eketseha ka tsela ea tlhaho ha nako e ntse e ea.
Viewer Trust le E-E-A-T Principles
Ho ntlafatsa nako ea YouTube ea ho shebella ho bohlokoa ho tšepa.
Phihlelo
Litlhaloso tsa 'nete tseo u ka li arolelanang Eseng feela likhopolo tse nchafalitsoeng.
Tsebo
Hlakisa le ho itšepa.
Bolaoli
E-ba le botsitso sebakeng sa hau sa marang-rang.
Tšepa
Tšepahala. Qoba ho feteletsa litaba.
SEO Optimization E Tšehetsang Nako ea ho Shebella
SEO ha se mantsoe feela.
Batla Boikemisetso ba ho tsamaisana
Video ea hau e lokela ho araba potso ka botlalo.
Bohlokoa ba Semantic
Ka tlhaho, koahela lihloohoana tse amanang.
Lipontšo Tsa Lebeletsana
Nako ea ho shebella e eketsa maemo a SEO.
Litšōmo Tse Tloaelehileng Mabapi le Nako ea ho Shebella ea YouTube
Tšōmo 1: Livideo tse telele li Hlōla Kamehla
Bohata. Ho boloka ho bohlokoa ho feta.
Tšōmo 2: Clickbait e Thusa Kholo
Bohata. E ka senya tšepo le nako ea ho shebella.
Tšōmo 3: Ho Hlophisa U le Mong ho Lokisa ho Boloka
Bohata. Leano le bohlokoa ho feta litlamorao.
Mekhoa e tsoetseng pele ea ho holisa nako ea ho shebella
Tlhahisoleseding ya Dikahare
Fana ka boleng ka mekhahlelo, e le hore bashebelli ba ikutloe ba ananeloa hohle.
Mohaho oa ho lebella
Sheba livideo tsa nako e tlang ka bonolo.
Boiketlo ba Sechaba
Shebana ka ho toba le litlhoko tsa bamameli ba hau.
Ho Lekanya Nako ea ho Shebella Katleho ka nepo
Tsepamisa kelello ho:
- Karolelano ea nako ea pono
- Li-graph tsa ho boloka
- Bashebelli ba khutlang
Eseng bakeng sa maikutlo feela.
Leano la Nako e telele la ho Shebella YouTube
Keketseho ea nako ea ho shebella e akaretsa tsohle.
Haha Content Ecosystems
Video e 'ngoe le e' ngoe e lokela ho khona ho tšehetsa e 'ngoe.
Ntlafatsa Metric e le 'ngoe ka Nako
Qala ka:
- Hook
- Sebopeho
- Retention
Joale, sekala.
Mehopolo ea ho qetela: Keketseho ea Nako ea ho Shebella ea YouTube
Nako ea ho shebella YouTube ea eketseha ha e bolele boqhekanyetsi kapa dikgaoletso. E mabapi le ho fana ka boleng ba 'nete, ho ela hloko bashebelli ba hau le ho hlophisa litaba tsa hau hore li hohele bashebelli ba hau’ tlhokomelo. Ha livideo tsa hau li khahla ebile li tšepahala, mmoho le e ahiloeng ka boqhetseke, bashebelli ba hao’ nako e eketseha hang-hang, 'me ho joalo le ka botšepehi ba mocha oa hau.
Baetsi ba atlehang ho YouTube ha se bona ba lerata haholo kapa ba benyang ka ho fetesisa. Bana ke ba tsebang bashebelli ba bona hantle le ho ba boloka ba thahasella ho fihlela qetellong.
